All For Eve has been created to raise funds and awareness into gynaecological cancer research and all net profits go to The Eve Appeal, the gynaecological cancer research charity.
The range is the project of George Hammer, one of the UK’s leading beauty entrepreneurs, who lost his sister in law Nadia to Ovarian Cancer, a disease that takes the lives of 72% of sufferers each year.
All For Eve works with leading brands in beauty and fashion to create one off or small collections with impeccable credentials. The initial collection (some of it pictured) includes luxury – and paraben free – bath and body products created by Urban Retreat as well as this gorgeously uplifting ‘Eve red’ lipstick, created by top make up artist Daniel Sandler.
The range launched in Harrods last month or is available from allforeve. It is affordable (mostly under £10), lovely to use and has already won multiple CEW beauty awards.